Integration guide
Microsoft Advertising
Understand product discovery in search.
Use this page to plan Microsoft Advertising with NOGL. Confirm source coverage, customer authorisation and the delivery method before relying on a connection.
Start with a retail decision
Choose the review
Define a repeatable set of product queries to review competitor presence.
Make the evidence comparable
Keep query, locale, device assumptions and observation window comparable.
Data scope to agree
These are planning fields, not a guarantee that every field is exposed or connected. Begin with the smallest useful sample.
| Proposed fields | Operation | Access boundary |
|---|---|---|
| Query · country · observation date · result URL · product or brand reference | Read an agreed sample | Confirm permissions and field availability before setup |
Before you begin
- Name the business owner and the person who can approve source access.
- Choose one market, a small sample and a concrete review question.
- Agree record IDs, date range, currency, privacy boundaries and retention.
From scope to a reviewed connection
01
Plan
Agree the fields, direction, delivery method and success criteria.
02
Authorise
Confirm the owner and permissions through the agreed secure setup process.
03
Validate
Compare a small sample with the source; check missing rows, duplicates and timestamps.
04
Review health
Agree a freshness threshold, failure contact and how to pause or revoke access.
Limits & support
Public search observations and private ad-account reporting are separate scopes. Rankings vary by context.
Do not send passwords, API keys or customer records through the contact form.