NOGL intelligence — in the tools you already run.
Demand signals, competitor pricing, assortment, and markdown moves. Shaped for analysis. Delivered into Power BI, Tableau, Looker, Sheets, or your own stack via API.
Outputs to your stack
Five ways out. Pick the one your team already opens.
NOGL flows outward — into your BI, not the other way around. No warehouse sync. No upload.
Power BI
Native-ready datasets and models your analysts can drop into existing reports.
Tableau
Structured extracts built for workbook joins, filters, and dashboard refresh.
Looker
Analysis-ready tables your LookML models can treat as first-class sources.
CSV / Google Sheets
Flat files when you want the data without a pipeline project.
REST API
Programmatic access for custom pipelines, internal tools, and automated pulls.
The dataset
What actually lands in your model.
Public market intelligence — not a second copy of your warehouse. Built to join cleanly with the tables you already trust.
Public demand signals
Where interest is forming across search, social, and marketplace surfaces — ranked and time-stamped for trend work.
Competitor pricing
Observed price points and moves on public listings — so you can see who is undercutting, holding, or testing.
Assortment
What's on shelf in the open market: depth, coverage, and how competitor ranges sit against yours.
Discounting & markdown signals
Promo and markdown activity visible from the outside — timing, depth, and category pressure.
Micro-trend detection
Niche, fast-moving shifts caught early — before they show up in a season recap.
Shaped for analysis: consistent keys, stable field names, and a grain that analysts can slice without a cleanup project first.
Data quality & privacy
Public in. Yours stays yours.
Only public data, ever
NOGL reads public storefront and marketplace pages only — no need to sign in, no integration, no customer data, nothing of yours uploaded. What's yours stays yours.
Built in Germany, hosted in the EU
Built and run in Germany for the DACH market. GDPR-compliant, with data hosted in the EU and never leaving it.
Outbound by design
Intelligence leaves NOGL toward your BI stack. Your warehouse, POS, and internal systems never connect into NOGL for this product.
Ready when you are